Email Marketing For Business
Email marketing is a great way to build a relationship with existing customers. It is also a highly cost-effective way to attract new business. If you compare this with other marketing activities, email marketing offers you great analytics/data, wide reach to your customer base and ultimately, great ROI.
Email marketing is also a great way to build awareness around your business and to reinforce your brand.
UP8 Email Marketing Software
We utilise industry leading email marketing software, that offers a complete service to our clients. We can take care of the email campaign design, setup and transmit to your data list. We then provide comprehensive post transmission reporting.
Reporting and Analytics
One of the best advantages of email marketing, is the reporting available to your business, post campaign. Therefore, after you have sent your email campaign, you will be able to see exactly who opened, read and clicked on the content in your email. Furthermore, you’ll be able to see what links were popular and what most caught the attention of your readers.
Likewise, if you use Google Analytics on your website; you will also be able to track your customer journey. This means you’ll be able to see the success of your email marketing campaign and how it results into; sales, leads or enquiries on your website.
Work with An Email Marketing Agency
UP8 are here to support you and your business, with all of our digital marketing services. However, if you’re not quite ready to hire an Email Marketing Agency but you just want some tips for your own campaigns. Then read our article 5 Best Email Marketing Tips for our best practice advice, for email marketing.